Why FOKIQ? How it compares to Lumosity, Elevate, Peak, Wordle, and NYT Games.

At-a-glance comparison

Seven dimensions where the daily-puzzle category actually differs. We picked these because they are the ones that change the experience day-to-day, not the ones that fit neatly into a marketing checklist.

Pricing and feature availability vary by region and platform. We recommend confirming current pricing on each vendor's website before subscribing. We have intentionally omitted exact dollar amounts so this page stays accurate as competitor pricing changes.

Why "free forever" matters

Subscription brain-training apps live or die on retention. Once you stop opening the app, you feel guilty about the bill, so you cancel. That guilt is engineered: every subscription product has to make Day-2 retention an existential goal because cancellation is a single tap away.

FOKIQ flips that incentive. Because we charge nothing for daily play, we have nothing to defend against your absence. We do not need you to log in tomorrow to justify a recurring fee. That frees us to design for "you can always come back" rather than "you must come back today." The result is a quieter daily ritual — the kind people actually keep up for years.

The full guarantee — Free forever. No subscription. No paywall. — is on the homepage and in the footer of every page so we cannot quietly retreat from it. If that ever changes, you will see it change in plain sight.

Why one daily puzzle for everyone

The Wordle insight that almost every cognitive-training app missed: a shared daily puzzle is social currency. When everyone plays the same five puzzles on the same day, your score is comparable, your streak is comparable, and your share-card actually means something at the family group chat level. Adaptive practice cannot do that — your "Lumosity score" is private by design, and a private score has no social half-life.

Our daily ships at midnight UTC. The five puzzles are deterministically generated from the daily seed, so the leaderboard is comparing apples to apples. You can replay today's daily in practice mode after you finish, but the official run is the one that goes on the leaderboard — same as Wordle, same as the New York Times crossword.

The viral-loop research term for this is "social currency" — Jonah Berger's STEPPS framework calls it out as the single highest-leverage trigger for word-of-mouth. We optimised the daily around it deliberately.

Why six cognitive domains

Wordle caps your identity at "Wordle player." It is a beautiful product and we love it, but the single-domain ceiling is built in: language is the only axis. Lumosity-style adaptive apps train multiple domains but never produce an output you can show anyone, because the score is private and the categories are inconsistent week-to-week.

FOKIQ tests six independent domains — pattern recognition, working memory, spatial reasoning, processing speed, logical deduction, and language — and then plots your performance on the MindMap radar. The radar is the visual identity payload. It is shareable in a way a single number is not, and it surfaces a richer profile than any one-axis tool can produce.

Each domain has its own training hub: pattern recognition, memory, spatial reasoning, speed processing, logical deduction, and language skills — with deep dives, references, and standalone tools. The Brain Types page maps the most common radar shapes to named identities so the output is easy to share.

When FOKIQ is NOT for you

We try to be honest about the boundaries. If you want adaptive 1:1 cognitive coaching with a personalised difficulty curve and detailed multi-week progress reports, Lumosity is genuinely better at that. If you want pure language-only fun with the cleanest five-letter loop ever built, Wordle is better. If you want a paid bundle of editorially-curated puzzles with crossword and Spelling Bee depth, NYT Games is better.

FOKIQ is for people who want a daily ritual that takes a few minutes, an identity card they can share, and free access across six cognitive domains without an account. That is a different product category from any of the apps above — which is exactly why we built it.